A list of Mekwa Use Cases. Use cases, in a service design process, are part of the concepting stage. They help pin down a target audience, social capital gain, value proposition, drivers and requirements. Download PDF with list of usecases here. We are not posting a full list, it's too long...
Janet 16, Seattle
Janet is a 16 year old girl who needs to write a paper on Japanese culture. She changes her Mekwa's desire tags to "Japanese food, Tokyo, Mount Fuji, Japanese Culture".
After a few days she notices her Mekwa has been hosted by 4 different Japanese Mekwa users. They have added a lot of great images about their lives and daily routines. Janet uses this to enrich her school paper.
Oscar, 16, London
Oscar loves his Mekwa. It's a virtual creature where he can put his face in and it will go out there trying to surprise him. Every week there are new Mekwa bodies available. This week the Mekwa bodies were created by Simone Legno.
Oscar goes online and chooses one. There are only 3 left. He then goes looking for other Mekwa users who have got the same body, as though they belonged to the same species. He comes across one that has as a wish "Pictures of Designer Toys". He faves it and pokes it with a thumbs up.
Adrian, 24, Rome
Adrian has never really bothered getting a blog. When twitter came out he liked it, quick posts, but it lacked something. Mekwa just felt like Twitter with a twist. A little creature, just like a pet that he carries in his mobile and can is beamed to other mobiles all over the world. Every day Adrian changes his Mekwa's wishes and sees his Mekwa gathering lot's of entries from others. Now this is the kind of blogging I enjoy, he thinks to himself. The other feature he uses a lot is poking. Unlike other sites, Mekwa allows him to poke with all sorts of different objects and with music. Whilst browsing he finds his cousin's Mekwa and pokes her with a monkey.
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